The dispute over Lady Gaga’s Mayhem merchandise moved into a new phase after a federal judge declined to stop sales tied to her current tour. The decision came from a Los Angeles court handling a $100 million trademark lawsuit brought by surf and lifestyle company Lost International. The ruling focused only on whether merchandise sales should be halted while the case continues.
About The Lawsuit
Lost International filed the lawsuit in March, arguing that designs used on Gaga’s Mayhem merchandise resemble a logo the company has used for decades. The brand claimed that continued sales risked trademark confusion and commercial damage. Gaga has sold the merchandise since The Mayhem Ball Tour began in July 2025.
Court Ruling Explained
Judge Fernando M. Olguin rejected Lost’s request for an injunction under the Lanham Act. In his written order, he stated, “Because defendant’s use of the mark is artistically relevant and does not explicitly mislead consumers as to the source or content of the challenged work, the Lanham Act does not apply.” He added that Lost International “cannot succeed on its claims for trademark infringement and false designation of origin” at this stage.
What Happens Next
The ruling did not dismiss the lawsuit itself. All underlying claims, including trademark infringement and false designation of origin, remain before the court. The judge’s decision applies only to temporary restrictions while litigation continues.
Lost International said it initiated legal action after notifying Gaga’s team and receiving no change in merchandise use. In a statement following the ruling, the company’s lawyers said, “While we would have preferred a different outcome at this preliminary stage, we respect the court’s reasoning and look forward to continuing this process.” They confirmed the case would continue and said their focus remained on protecting the MAYHEM® trademark.
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